Client: Cambridge Homes. Platform: WordPress

Cambridge Homes is a large site that we put onto WordPress so that the owners could maintain it themselves, or using a local agency. They are in New Zealand, so it isn't particularly convenient to pop over to their offices to see them.

The reason they talked to us, apart from that they are also in Cambridge - just one some distance from our version - is that a significant proportion of their clients come from the UK, and they're keen to attract people looking to re-locate to New Zealand from the UK. Achieving good search engine rankings on this side of the globe is therefore as important as getting them on that side.

We converted and uploaded their corporate videos to YouTube as a further SEO process, and they get quite a lot of traffic via their videos, which are very 'home made' in style and content, but which do carry a clear picture of the beautiful houses Cambridge Homes builds, and also the kind of relationships they build with their clients.

We also host the website, which is quite interesting because speed comparisons between their site and their competitors' websites shows them being delivered quite a bit faster from the UK, on our Rackspace server, than sites that are being hosted in New Zealand itself.